One of the things that Vaping gives you vs. traditional smoking is the ability to customize your experience.  Not only can you chose from a variety of super-cool devices to convert your e-Juice to vapor, but you can also tailor your e-Juice to your personal preference.  This can be done in three main ways:

  1. Selecting the Mix of PG v. VG as your Base
  2. Selecting your flavor
  3. Selecting your Nicotine Level

Nicotine Levels are generally discussed as milligrams (mg) of nicotine per milliliter (mL) of juice (no body said there was going to be math!).  Rather than get out your calculators, you can refer to our handy-dandy chart to determine which strength is best for you:

Nicotine strength

Recommended for

0 (nicotine-free)

Users wanting hand-to-mouth simulation and flavor enjoyment without nicotine. Enjoy all of the flavor and the show of vapor without the nicotine.

6mg

Users who smoke ultra-light cigarettes, consuming half a pack or more per day.

12mg

Users who smoke ultra-light cigarettes, consuming less than one pack per day; users who smoke light cigarettes, consuming a half pack per day.

18mg

Users who smoke light cigarettes, consuming more than half a pack per day.

24mg

Users who smoke full-flavor cigarettes, consuming up to a pack and a half per day.

36mg

Users who smoke full-flavor cigarettes, consuming multiple packs per day.